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03 AI Agent

AI Sales Agent: Sales follow-up and renewals in CRM

Your salespeople know who to call today – and why.

+10–20%
more renewed contracts
0
missed contract end dates
1 h/day
less admin work

The problem

Contract end dates, renewal opportunities and stalled deals get lost in CRM or Excel. Renewals are lost to competitors because outreach comes too late.

Who it's for

B2B sales teams of 5–50 people with recurring contracts: leasing, rental, SaaS, wholesale, etc.

How it works

  1. 1

    The agent reads the CRM and contract or ERP system (only the fields it needs).

  2. 2

    Every day it builds a priority list: contract ending, stalled deal, growing company.

  3. 3

    It drafts an email, creates a CRM task and sends a reminder in Teams.

What's included

  • Contract end and renewal signals (90/60/30 days)
  • Stalled deal detection
  • Daily priority summary for each salesperson
  • Email drafts and CRM tasks
  • Pipeline hygiene: missing fields, duplicates

Access & control

The agent reads only the required CRM and contract fields. It creates tasks and drafts; emails to customers are sent by a human.

Rollout

2–3 weeks on a working CRM

Indicative pricing

Fixed monthly fee per agent + rollout from 2,900 EUR. A pay-per-qualified-opportunity model is available.

Prices are indicative and refined by scope.

In the market: what alternatives offer

HubSpot BreezeProspecting Agent costs ~1 USD per qualified lead; works only within HubSpot.
Salesforce AgentforcePowerful, but requires Salesforce licences and admin resources.
Pipedrive AISimple deal scoring.
Why Innolab

Works on Pipedrive and HubSpot and connects the CRM with niche contract systems – something no platform agent does.

Adopted best practice

The agent works inside the CRM where salespeople already are, not beside it; pricing is tied to outcomes.

Included in bundles

Sales bundle

CRM, follow-up, quotes and call notes – the whole sales cycle.

Not sure where to start?

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